Bloggers who blog about blogging often use headlines like the headline on this post. This is why a headline like that is so tantalizing.
1. It promises not to take a long time to digest; everybody’s in a hurry, but everybody’s got time for only 5 things.
2. It promises to explain something you didn’t know you wanted to know.
3. It promises to answer the most important question of all: Why?
4. Lists are addictive.
5. Lists generate a conversation. Some of you clicked to see if your 5 reasons are here; others may even leave a comment that points out a sixth or seventh reason.