Monday, January 20, 2014

5 reasons why the headline ‘5 reasons why something’ attracts readers

Bloggers who blog about blogging often use headlines like the headline on this post. This is why a headline like that is so tantalizing.

1. It promises not to take a long time to digest; everybody’s in a hurry, but everybody’s got time for only 5 things.

2. It promises to explain something you didn’t know you wanted to know.

3. It promises to answer the most important question of all: Why?

4. Lists are addictive.

5. Lists generate a conversation. Some of you clicked to see if your 5 reasons are here; others may even leave a comment that points out a sixth or seventh reason.

1 comment:

Rent-A-Teach said...

And, lists offer something to hang on a wall in the staff lounge.